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Small Business Marketing Questions...

"What is the most-effective way to get more customers?"

"How can I know if my marketing investment is making me money?"

"What is the quickest way to become more profitable?

If these questions have ever crossed your mind (or if they keep you up at night), you are not alone. Whether you're in Meat Cove or Arichat, Port Hood or Glace Bay, or any of the many points in between, you need answers to these questions for your small business to survive our volatile world.

But before I answer those questions, I have 3 other questions for you to consider:
  • Can potential customers or clients discover your business with an online search? (Studies show that between 70-80% of people research a company online BEFORE visiting the small business or making a purchase with them...)
  • Are potential customers or clients familiar with your business from seeing it in their social feeds? (97% of people learn more about a local company online than anywhere else...)
  • Is your business contact & location information online accurate? (88% of searches for local businesses on a mobile device either call or visit the business within 24 hours...)
If you're not able to answer these questions, I can help. You should start with The Local Marketing Foundation. 

And The Local Marketing Foundation starts with Google My Business (GMB) so I've provided a cheat sheet for you below. It walks you through the benefits of having a GMB listing for your business on Google and the basics of setting it up. It's free - so grab a copy!

Pinpoint Local Marketing

Sydney, NS

Sydney, NS

Local Marketing with a Heart for Community.

We help Your Business grow using smart Online & Offline Marketing 

and we donate a portion of all fees to your local community.

Local Marketing with a Heart for Community.

We help Your Business grow using smart Online & Offline Marketing 

and we donate a portion of all fees to your local community.

A Word from Jason Swan (Founder)
To say I love Small Business might be an understatement. Growing up, I was surrounded by entrepreneurs so I guess it shaped my view of the world. 

In 2009, I started a drafting business and quickly realized I needed to market my business or no one would know I even existed. 

Through the process of learning how to market my own small business, I fell in love with small business marketing and had an "epiphany". Other small businesses needed to know what I figured out - how to market their small business locally & online!

Eventually, this led me to start Pinpoint Local Marketing to help other Small Business Owners market their business online & offline, so that they can focus on doing what they love!

Through this partnership, small business owners get ROI-producing Digital & Local Marketing, all while helping to boost their local community through targeted giving. It's a win-win-win.
What We Can Do For You

Get Your Business Found Online with Local Search Marketing

We can get your business found online so potential customers, clients, or guests can find YOU when they search online for your type of business!

Get New Customers with 
Direct Response Marketing

We can help you get more customers by leveraging Direct Mail, Coupons, and Digital Marketing! And we build you a Customer List to contact whenever you want or need to!

Get Repeat Customers with Digital Direct Marketing

The easiest way to grow your business is to get your best customers to come back more often. Our unique Email & Text Marketing System makes it easy for you.

The 3 Irrefutable Laws of Business Growth

1. Get More Customers or Clients.
       2. Sell More Per Transaction.                
3. Sell To Them More Often.           

[ This is paraphrased from Marketing Legend Jay Abraham. ]

Hours

Monday - Friday: 9am - 3pm 
[ Text Msg Response: 8am - 6pm, Text (902) 371-3245 ]

Got a Question? Send us a Message!

Call or Text (902) 371-3245

Featured Blog Articles

4 Reasons You Should Focus on Client Reactivation Instead of Acquisition

When it comes to building a business, most people focus on one big refrain: get more customers. Customer generation is a massive concern for most companies, and rightfully so. After all, you need new customers to grow. In some cases, though, the attention can be a bit misdirected. While obtaining new customers is indeed essential, … Continue reading "4 Reasons You Should Focus on Client Reactivation Instead of Acquisition"

3 Fun Ways To Build An Active Email List

Email marketing: it’s the overlooked darling of the marketing world. In addition to offering a higher ROI than virtually any other type of marketing (an average of $38 for every $1 spent), email is widely-used, beloved by customers, and ultra-effective for your business. Before you can dive in with email marketing, though, you need a … Continue reading 3 Fun Ways To Build An Active Email List

How To Pack Your Restaurant With New Customers Using Facebook Ads

Are you ready to get the attention of new customers who operate in a mobile-first, social-media obsessed world? Then, you probably know what we’re going to say next. Yup, you guessed it... Facebook ads for restaurant leads. But it's likely not what you think...

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